The Converse All Star Is Turning 100 Years Old
August 24, 2016: In 2017, the Converse All Star will turn 100 years old. Since the 1950s, it has appeared on men’s feet in movies, television and novels and has been worn by rappers, rock stars, astronauts and presidents.
From Elvis to John F. Kennedy and Ice Cube to Kurt Cobain, the All Star has been adopted by countless male celebrities as an expression of their individuality and uniqueness.
Today, the sneaker is considered to be unisex footwear, available to both men and women and is indelibly linked to the concepts of originality, authenticity, freedom and even America itself.
A Fashion Staple of Female Superstars
However, despite the All Star’s gender-neutral character, very little information exists about how it achieved that status.
Initially, it was a men’s basketball shoe, and today it is a staple of women’s fashion, worn by women across the world, including superstars like Beyoncé, Rhianna, Lady Gaga, Katy Perry and even First Lady Michelle Obama. The list goes on and on.
From Athletic Wear to Fashion
In celebration of the All Star’s 100th birthday, Couponbox.com decided to delve into the history of the sneaker and investigate how it went from athletic wear in 1917 to an expressive fashion element today.
In our research, we conducted an exclusive interview about the All Star with author and curator Elizabeth Semmelhack and created a visual history of the shoe, locating photos of celebrity women in Converse from the 1950s to today.
A Visual History
Before the 1950s and 1960s, the sneaker had yet to transform from basketball shoe to fashion symbol. While it is quite easy to trace the visual history of the All Star in men’s fashion starting in these periods, it is considerably more difficult to do so for women’s fashion.
For that reason, we created the world’s first infographic of the Converse All Star as it has appeared on women’s feet in popular culture which you can view and share below:
To embed the infographic above on your website simply copy and paste the code below:
<p><img src="https://www.couponbox.com/us/press/wp-content/uploads/2016/08/Women-in-Converse.jpg" title="Women in Converse" /></p><p><a href="https://www.couponbox.com/us/press/women-in-converse/">Women in Converse</a></p>